Revised Financial Performance Metric We have revised the financial performance metric in the balanced scorecard. All games designed after December 27, 2017 will include the new computation. Financial performance will be based upon the average of the firm’s gross profit and net profit from operations. Historically, it has been based upon net profit from operations.… Read More »
Are you on the fence about integrating a business simulation into your lesson plan for the upcoming semester? Here are eight reasons why both you and your students will benefit from using online business simulations in the new year. 1. Expose students to realistic business situations Business simulations help prepare students for decisions and situations… Read More »
The challenge with how to engage students in the classroom is a rite of passage in higher education. Studies show that students who participate in the learning process are more focused, retain more knowledge, and are better equipped to tackle higher-level problems requiring critical thinking. Retaining students’ attention against the distractions offered by laptops and… Read More »
All students can easily, equally, and independently engage with our simulations Civil rights laws have been recently updated. The law now specifically defines what it means for information and communication technology to be accessible to all. Marketplace® Simulations comply with these updated accessibility standards as outlined in the January 2017 refresh of Section 508. We… Read More »
Higher education tends to place a large focus on teaching students how to succeed, both inside and outside of the classroom. Addressing failure, however, is equally as important, and it is essential for students to recognize the value of learning from their mistakes. Starting as early as kindergarten and pre-school, students are taught that practice… Read More »
Last May, entrepreneurs Christian and David Stone attended one of our simulation training workshops for Marketplace® Simulations. Today, the Stone brothers are hosting a simulation-based entrepreneurial competition in conjunction with the National Secondary School Entrepreneurship Competition (NSSEC) to bring out the spirit of entrepreneurship to students in Trinidad and Tobago. Read the full story on Loop.
Did you know that only a select number of business schools actually have a digital marketing course in their marketing degree curriculum? To quote Albert Costill from SEJ, “According to the U.S. Bureau of Labor Statistics, the amount of market research analysts and marketing specialists is expected to increase 32% from 2012-2022 – which is faster than… Read More »
New training tool for your classroom: Microsimulations for Business Education What are the Microsimulations? Microsimulations are optional skill-and-drill exercises that students can use within a Marketplace® Live Simulation. Each exercise takes between 10 to 25 minutes to complete. What is the purpose of the Microsimulations? Over the years, our simulations have been able to provide… Read More »
Coaching Assistant Tool What is it? The Coaching Assistant Tool guides instructors to key coaching points for each team in one dashboard. The Coaching Assistant generates specific coaching points for each team based on their current quarter decision. It also acts as a debriefing dashboard for discussing the previous quarters’ results. How does it work? Instructors have the… Read More »
What would you name your fictional computer business? Each year, on average, we have close to 65,000 students sign up for Marketplace Live. One of the first things they do in the simulation is name their startup company. Below is a list of the most commonly used fictional names our students use for their startup… Read More »