A Professor's Perspective Archives - Marketplace Business Simulations

Tom Elmer: How Business Simulations Give Students a Taste of Reality

ODLI on Air podcast cover art. A radio tower with "ODLI ON AIR" over it.

Every straight-A student has heard that it takes more than book smarts to succeed in the world. But how do you truly stretch those students beyond the knowledge of theory? How do you help them master real-life skills and intuition that can’t be learned from a textbook? On the ODLI on Air podcast, from West… Read More »

How a Brazilian Marketplace distributor is using creativity and innovation to adapt in a changing world

Dr. Claudio Manassero is the Founder and CEO of TecTrain, a Brazilian-based training company that uses tech to improve business learning. He is also a distributor of Marketplace Simulations in Brazil. Before the Covid-19 crisis, Claudio had started a new venture integrating Marketplace’s “Introduction to Marketing” simulation into a fully, stand-alone, online business class. It was… Read More »