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Business Primer Bikes

Business Fundamentals Bikes

Introduction to Business and Strategy – Bikes

Introduction to Accounting and Finance – Bikes

Introduction to Marketing – Bikes

Strategic Marketing – Bikes

Advanced Strategic Marketing – Bikes

Venture Strategy – Bikes

Conscious Capitalism – Bikes

International Corporate Management – Bikes

Strategic Management – Bikes

Strategy and Business Policy – Bikes

Business Management – Bikes

Integrated Business Management – Bikes

Advanced Strategic Corporate Management

Strategic Corporate Management – Bikes

Fundamentals of Supply Chain Management

Fundamentals of Channel Management

Supply Chain and Channel Management

Xtreme Supply Chain Management

Operations Management
Decision rounds 4 4 6 6 6 8 8 6 6 8
9-12 decision rounds available in the Extended International Corporate Management (computers) version
6 6 8 8
9-12 decision rounds available in the
Extended Integrated Business Management (computers) version
8 8
9-12 decision rounds available in the Extended Strategic Corporate Management (computers) version
4 4 6 4 4
Time per decision round 0.5 – 1 hour 0.5 – 1 hour 0.5 – 1 hour 0.5 – 1 hour 0.5 – 1 hour 1 – 2 hours 1 – 2 hours 1.5 – 2 hours 2 – 3 hours 4 – 4.5 hours 1.5 – 2 hours 2 – 2.5 hours 2.5 – 3 hours 3 – 3.5 hours 4 – 4.5 hours 2.5 – 4 hours 2 – 3 hours 2 – 3 hours 3 – 3.5 hours 3 hours 1 – 2 hours
Play options Against Peers:
English

Against Computer
English
Against Peers:
English

Against Computer
English
Against Peers:
English, Spanish

Against Computer
English, Spanish
Against Peers:
English

Against Computer
English
Against Peers:
English, Spanish, Portuguese, Korean, French

Against Computer
English, Spanish, Portuguese, Korean, French
Against Peers:
English, Spanish, Korean

Against Computer
English, Spanish, Korean
Against Peers:
English, Spanish, Korean
Against Peers:
English, Portuguese, French

Against Computer
English, Portuguese, French
Against Peers:
English

Against Computer
English
Against Peers:
English, Polish, Portuguese
Against Peers:
English, Portuguese, French

Against Computer
English, Portuguese, French
Against Peers:
English
Against Peers:
English, Spanish, Polish
Against Peers:
English
Against Peers:
English
Against Peers:
English
Against Peers:
English
Against Peers:
English
Against Peers:
English
Against Peers:
English
Against Peers:
English
Education Level Undergraduate Undergraduate Undergraduate Undergraduate Undergraduate Undergraduate MBA Undergraduate Undergraduate MBA Undergraduate Undergraduate Graduate MBA MBA MBA Undergraduate Undergraduate Graduate MBA Graduate
Course difficulty Introductory Introductory Introductory Introductory Introductory Intermediate Advanced Intermediate Advanced Advanced Intermediate Advanced Advanced Advanced Advanced Advanced Intermediate Intermediate Advanced Advanced Advanced
Marketing
Students choose from several product designs for each target market segment.
More appealing brands carry a higher R&D expense and component cost. Students also decide how frequently they want to advertise each of their products.
Students design brands for their target market segments by selecting from a list of about 15 components. Based on market research data describing about 15 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, Several advanced R&D components become automatically available to be included in new products. The more attractive components introduce higher component costs.

To create an ad campaign, students design ads by selecting from a list of about 20 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students design brands for their target market segments by selecting from a list of about 20 components. Based on market research data describing about 40 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 25 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students choose from several product designs for each target market segment.
More appealing brands carry a higher R&D expense and component cost. Students also decide how frequently they want to advertise each of their products.
Students design brands for their target market segments by selecting from a list of about 15 components. Based on market research data describing about 15 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, Several advanced R&D components become automatically available to be included in new products. The more attractive components introduce higher component costs.

To create an ad campaign, students design ads by selecting from a list of about 20 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students design brands for their target market segments by selecting from a list of about 20 components. Based on market research data describing about 40 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 25 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students design brands for their target market segments by selecting from a list of about 30 components. Based on market research data describing about 55 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 30 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad and place it in different types of advertising media.
Students design brands for their target market segments by selecting from a list of about 20 components. Based on market research data describing about 40 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 25 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students design brands for their target market segments by selecting from a list of about 20 components. Based on market research data describing about 40 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 25 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students design brands for their target market segments by selecting from a list of about 30 components. Based on market research data describing about 55 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 30 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad and place it in different types of advertising media.
Students design brands for their target market segments by selecting from a list of about 20 components. Based on market research data describing about 40 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 25 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students design brands for their target market segments by selecting from a list of about 20 components. Based on market research data describing about 40 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 25 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students design brands for their target market segments by selecting from a list of about 30 components. Based on market research data describing about 55 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 30 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad and place it in different types of advertising media.
Students design brands for their target market segments by selecting from a list of about 30 components. Based on market research data describing about 55 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 30 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad and place it in different types of advertising media.
Students design brands for their target market segments by selecting from a list of about 30 components. Based on market research data describing about 55 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 30 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad and place it in different types of advertising media.
Students design brands for their target market segments by selecting from a list of about 30 components. Based on market research data describing about 55 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 30 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad and place it in different types of advertising media.
Students choose from several product designs for each target market segment.
More appealing brands carry a higher R&D expense and component cost. Students also decide how frequently they want to advertise each of their products.
Students choose from several product designs for each target market segment.
More appealing brands carry a higher R&D expense and component cost. Students also decide how frequently they want to advertise each of their products.
Students design brands for their target market segments by selecting from a list of about 20 components. Based on market research data describing about 40 customer needs, they learn to match the product features with customer needs. They start with a limited set of basic components. Later in the exercise, they are able to invest money to develop more advanced R&D components to better satisfy their target segment needs.

To create an ad campaign, students design ads by selecting from a list of about 25 ad claims and then prioritize them to indicate how prominently each claim needs to be displayed in the ad. They then decide on a frequency of advertising for each designed ad.
Students choose from several product designs for each target market segment.
More appealing brands carry a higher R&D expense and component cost. Students also decide how frequently they want to advertise each of their products.
Students choose from several product designs for each target market segment.
More appealing brands carry a higher R&D expense and component cost. Students also decide how frequently they want to advertise each of their products.
Internet Marketing
In this internet marketing module, teams will choose whether or not to run their existing ads as a web page.
They will choose pre-selected keywords based on the target segment for that advertisement and they will choose whether or not to run a social media campaign. All of these decisions are cost-based and use the teams advertisement as the basis for the ad.
In this internet marketing module, teams will choose whether or not to run their existing ads as a web page.
They will choose pre-selected keywords based on the target segment for that advertisement and they will choose whether or not to run a social media campaign. All of these decisions are cost-based and use the teams advertisement as the basis for the ad.
In this internet marketing module, teams will choose whether or not to run their existing ads as a web page.
They will choose pre-selected keywords based on the target segment for that advertisement and they will choose whether or not to run a social media campaign. All of these decisions are cost-based and use the teams advertisement as the basis for the ad.
In this internet marketing module, teams will choose whether or not to run their existing ads as a web page.
They will choose pre-selected keywords based on the target segment for that advertisement and they will choose whether or not to run a social media campaign. All of these decisions are cost-based and use the teams advertisement as the basis for the ad.
In this internet marketing module, teams will choose whether or not to run their existing ads as a web page.
They will choose pre-selected keywords based on the target segment for that advertisement and they will choose whether or not to run a social media campaign. All of these decisions are cost-based and use the teams advertisement as the basis for the ad.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the advanced internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
In the intermediate internet marketing module, teams have the option between organic and paid search engine marketing. Organically they can run websites for each brand and choose a set of keywords based on their chosen target segment. Paid SEM has the teams establish a bidding strategy with maximum bids and a maximum ad budget per region. Teams may also opt to finance a Social media campaign where they will establish a quarterly budget for their entire company in each region where they choose to operate. In addition to traditional social media, a team may also establish a blog or newsletter to provide more relevant, long-form content to potential and returning users.
Manufacturing operations
Simulation covers only the most essential manufacturing concepts. Students make decisions regarding the size of their production facility (fixed capacity), daily production volumes (operating capacity), production workers’ overtime as well as which products to produce in a given quarter. They learn to prepare demand projections, manage stock outs and increase production efficiencies.
Simulation covers only the most essential manufacturing concepts. Students make decisions regarding the size of their production facility (fixed capacity), daily production volumes (operating capacity), production workers’ overtime as well as which products to produce in a given quarter. They learn to prepare demand projections, manage stock outs and increase production efficiencies.
Simulation covers only the most essential manufacturing concepts. Students make decisions regarding the size of their production facility (fixed capacity), daily production volumes (operating capacity), production workers’ overtime as well as which products to produce in a given quarter. They learn to prepare demand projections, manage stock outs and increase production efficiencies.
Simulation covers only the most essential manufacturing concepts. Students make decisions regarding the size of their production facility (fixed capacity), daily production volumes (operating capacity), production workers’ overtime as well as which products to produce in a given quarter. They learn to prepare demand projections, manage stock outs and increase production efficiencies.
Students make decisions regarding the size of their production facility (fixed capacity), daily production volumes (operating capacity), production workers’ overtime as well as basic production scheduling. They learn to project demand, manage production workers’ productivity based on compensation, minimize stock out and increase production efficiencies.
Students make decisions regarding the size of their production facility (fixed capacity), daily production volumes (operating capacity), production workers’ overtime as well as basic production scheduling. They learn to project demand, manage production workers’ productivity based on compensation, minimize stock out and increase production efficiencies.
Students make decisions regarding the location and size of their manufacturing plant (fixed capacity) and daily production volumes (operating capacity). They delve into the details of production scheduling and inventory control. They deal with production changeovers and reliability issues. They are challenged with complex quality control issues and they learn how to implement an effective quality improvement process. They project demand, manage inventory, optimize shipping costs, minimize stock out and increase factory efficiencies with the goal of applying the principles of lean manufacturing to their operations.
Students make decisions regarding the size of their production facility (fixed capacity), daily production volumes (operating capacity), production workers’ overtime as well as basic production scheduling. They learn to project demand, manage production workers’ productivity based on compensation, minimize stock out and increase production efficiencies.
Students make decisions regarding the size of their production facility (fixed capacity), daily production volumes (operating capacity), production workers’ overtime as well as basic production scheduling. They learn to project demand, manage production workers’ productivity based on compensation, minimize stock out and increase production efficiencies.
Students make decisions regarding the size of their manufacturing plant (fixed capacity), daily production volumes (operating capacity), as well as basic production scheduling and inventory control. They learn to project demand, manage inventory levels, minimize stock out and increase factory efficiencies.
Students make decisions regarding the location and size of regional production facilities (fixed capacity) and daily production volumes (operating capacity). They delve into the details of demand projections and production scheduling in several international regions. They are challenged with product reliability and quality control issues, and they learn how to implement an effective quality improvement process. They optimize shipping costs, minimize stock out and increase factory efficiencies with the goal of applying the principles of lean manufacturing to their operations.
Students make decisions regarding the location and size of their manufacturing plant (fixed capacity) and daily production volumes (operating capacity). They delve into the details of production scheduling and inventory control. They deal with production changeovers and reliability issues. They are challenged with complex quality control issues and they learn how to implement an effective quality improvement process. They project demand, manage inventory, optimize shipping costs, minimize stock out and increase factory efficiencies with the goal of applying the principles of lean manufacturing to their operations.
Students make decisions regarding the location and size of regional production facilities (fixed capacity) and daily production volumes (operating capacity). They delve into the details of demand projections and production scheduling in several international regions. They are challenged with product reliability and quality control issues, and they learn how to implement an effective quality improvement process. They optimize shipping costs, minimize stock out and increase factory efficiencies with the goal of applying the principles of lean manufacturing to their operations.
Students make decisions regarding the size of their manufacturing plant (fixed capacity), daily production volumes (operating capacity), as well as basic production scheduling and inventory control. They learn to project demand, manage inventory levels, minimize stock out and increase factory efficiencies.
Students make decisions regarding the size of their manufacturing plant (fixed capacity), daily production volumes (operating capacity), as well as basic production scheduling and inventory control. They learn to project demand, manage inventory levels, minimize stock out and increase factory efficiencies.
Students make decisions regarding the location and size of their manufacturing plant (fixed capacity) and daily production volumes (operating capacity). They delve into the details of production scheduling and inventory control. They deal with production changeovers and reliability issues. They are challenged with complex quality control issues and they learn how to implement an effective quality improvement process. They project demand, manage inventory, optimize shipping costs, minimize stock out and increase factory efficiencies with the goal of applying the principles of lean manufacturing to their operations.
Students make decisions regarding the size of their manufacturing plant (fixed capacity), daily production volumes (operating capacity), as well as basic production scheduling and inventory control. They learn to project demand, manage inventory levels, minimize stock out and increase factory efficiencies.
Students make decisions regarding the size of their manufacturing plant (fixed capacity), daily production volumes (operating capacity), as well as basic production scheduling and inventory control. They learn to project demand, manage inventory levels, minimize stock out and increase factory efficiencies.
Overtime
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
In addition to Manufacturing, this game also includes the ability to offer Overtime to employees adding a new strategic element to the manufacturing scenario already present in the game.
Sales
Students establish sales channels in 4 geographic markets.
Students establish sales channels in 4 geographic markets.
Students establish sales channels in 4 geographic markets.
Students establish sales channels in 4 geographic markets.
Students establish sales channels in 4 geographic markets.
Students establish sales channels in 12 geographic markets.
Students establish sales channels in 20 geographic markets.
Students establish sales channels in 4 geographic markets, as well as a web sales center which can sell to all 4 markets.
Students establish sales channels in 4 geographic markets.
Students establish sales channels in 20 geographic markets.
Students establish sales channels in 4 geographic markets.
Students establish sales channels in 4 geographic markets.
Students establish sales channels in 20 geographic markets.
Students establish sales channels in 20 geographic markets.
Students establish sales channels in 20 geographic markets.
Students establish sales channels in 20 geographic markets.
Students establish sales channels in 12 geographic markets.
Students establish sales channels in 12 geographic markets.
Students establish sales channels in 12 geographic markets.
Students establish sales channels in 12 geographic markets.
Students establish sales channels in 12 geographic markets.
Accounting & finance
Simulation covers the essential concepts of accounting and finance.
Students learn to work within the available resources as they use the initial investment from their headquarters or their executive team to build profitable business and create wealth.
Students use a simplified version of the standard accounting statements to track their revenues, expenses and profits. They also learn to run simple financial projections.
Simulation covers the essential concepts of accounting and finance.
Students learn to work within the available resources as they use the initial investment from their headquarters or their executive team to build profitable business and create wealth.
Students use a simplified version of the standard accounting statements to track their revenues, expenses and profits. They also learn to run simple financial projections.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Simulation covers only the most essential concepts of accounting. Students learn to watch their revenues and expenses with the goal to maximize the profitability of their business division.
Simulation covers the essential concepts of accounting and finance.
Students learn to work within the available resources as they use the initial investment from their headquarters or their executive team to build profitable business and create wealth.
Students use a simplified version of the standard accounting statements to track their revenues, expenses and profits. They also learn to run simple financial projections.
Simulation covers the essential concepts of accounting and finance.
Students learn to work within the available resources as they use the initial investment from their headquarters or their executive team to build profitable business and create wealth.
Students use a simplified version of the standard accounting statements to track their revenues, expenses and profits. They also learn to run simple financial projections.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.

They learn to control their capital structure by bringing in outside investment from the venture capitalists as well as taking short term or long term loans from the bank. They can also pay dividends to their shareholders. Students gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.

They learn to control their capital structure by bringing in outside investment from the venture capitalists as well as taking short term or long term loans from the bank. They can also pay dividends to their shareholders. Students gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.

They learn to control their capital structure by bringing in outside investment from the venture capitalists as well as taking short term or long term loans from the bank. They can also pay dividends to their shareholders. Students gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.

They learn to control their capital structure by bringing in outside investment from the venture capitalists as well as taking short term or long term loans from the bank. They can also pay dividends to their shareholders. Students gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Students become the core investors in their simulated company. As all of their business decisions are automatically reflected in the simulated accounting statements, students learn to analyze the Income Statement, Cash Flow Statement and the Balance Sheet with the goal to maximize their profit and wealth.
They learn to control their capital structure by bringing in outside investment from the venture capitalists and borrowing money from the bank. They gain practice in preparation of financial projections and pro-forma accounting statements. They use various profitability statements and financial ratios to continuously improve their financial performance.
Human resource management
Students make decisions regarding their sales force compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages as well as their factory worker compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages as well as their factory worker compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages as well as their factory worker compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages as well as their factory worker compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages as well as their factory worker compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages as well as their factory worker compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Students make decisions regarding their sales force compensation packages as well as their factory worker compensation packages. The package includes employee salary, health benefits, vacation and pension plan.
Strategic planning
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently presented through business decisions.
Simulation provides some formal templates, such as a tactical plan which allows a more strategic approach.
The element of business strategy is inherently presented through business decisions.
Simulation provides some formal templates, such as a tactical plan which allows a more strategic approach.
The element of business strategy is inherently presented through business decisions.
Simulation provides some formal templates, such as a tactical plan which allows a more strategic approach.
The element of business strategy is inherently presented through business decisions.
Simulation provides some formal templates, such as a tactical plan which allows a more strategic approach.
Although the element of business strategy is inherently present through business decisions, simulation provides formal templates, such as SWOT analysis and a Tactical plan, that put more emphasis on the formulation of strategy and strategic analysis throughout the exercise.
The element of business strategy is inherently presented through business decisions.
Simulation provides some formal templates, such as a tactical plan which allows a more strategic approach.
The element of business strategy is inherently presented through business decisions.
Simulation provides some formal templates, such as a tactical plan which allows a more strategic approach.
Although the element of business strategy is inherently present through business decisions, simulation provides formal templates, such as SWOT analysis and a Tactical plan, that put more emphasis on the formulation of strategy and strategic analysis throughout the exercise.
The element of business strategy is inherently presented through business decisions.
Simulation provides some formal templates, such as a tactical plan which allows a more strategic approach.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
Although the element of business strategy is inherently present through business decisions, simulation provides formal templates, such as SWOT analysis and a Tactical plan, that put more emphasis on the formulation of strategy and strategic analysis throughout the exercise.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
The element of business strategy is inherently present through the business decisions made in all the functional areas.
Negotiations & technology licensing
International Dynamics
Simulation features geopolitical events that affect world’s exchange rates and cause shifts in customer buying power and demand fluctuations across geographic regions.
Simulation features geopolitical events that affect world’s exchange rates and cause shifts in customer buying power and demand fluctuations across geographic regions.
Supplier reseller relationships & outsourcing
Student teams work either as suppliers or as resellers. Their success depends on the ability to create business relationships with suppliers or resellers and to develop efficient supply chains in order to produce and distribute the products and market them to the end user.
Student teams work either as suppliers or as resellers. Their success depends on the ability to create business relationships with suppliers or resellers and to develop efficient supply chains in order to produce and distribute the products and market them to the end user.
Student teams work either as suppliers or as resellers. Their success depends on the ability to create business relationships with suppliers or resellers and to develop efficient supply chains in order to produce and distribute the products and market them to the end user.
Student teams work either as suppliers or as resellers. Their success depends on the ability to create business relationships with suppliers or resellers and to develop efficient supply chains in order to produce and distribute the products and market them to the end user.
Market surprises & disruptive events
Simulation introduces unexpected industry events that can impact customer behaviour and disrupt product supply.
Corporate social responsibility issues
In addition to the usual management challenges and focus on the bottom line, students deal with ethical, environmental and sustainability issues challenging them to consider all of their stakeholders, including stockholders, employees, suppliers, and the community.
In addition to the usual management challenges and focus on the bottom line, students deal with ethical, environmental and sustainability issues challenging them to consider all of their stakeholders, including stockholders, employees, suppliers, and the community.
In addition to the usual management challenges and focus on the bottom line, students deal with ethical, environmental and sustainability issues challenging them to consider all of their stakeholders, including stockholders, employees, suppliers, and the community.
Live real-world stock market & currency exchange data
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