Career Readiness Reports

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Marketplace Career
Readiness ReportsTM

Measure students’ career competencies through simulation gameplay.

Give your students the targeted feedback they crave. Our career readiness assessments provide insights on 22 core metrics that are critical in the business world. All your students have to do is play a fun business game. Our data analysis does the rest!

A laptop with a screenshot of a Career Readiness Report. The student's name and company name is at the top, followed by bar graphs of critical thinking and acumen skills.

Measure 22 Core Performance Metrics

Marketplace Career Readiness Reports use students’ actions in a business setting to accurately measure effort, competency, and areas for growth.

Critical Thinking: Analyzing complex issues, evaluating evidence, and making informed decisions

Inductive Reasoning: Synthesizing information and making decisions with no prior experience

Sustained Excellence: Market leadership across business quarters

Learning Agility: Applying previous lessons to new situations

Analytical: Employing data-driven insights to draw well-informed conclusions

Innovation: Using new strategies to do better than what was previously known as possible

Tenacity: Making changes in tactical decisions to improve performance

Deductive Reasoning: Using existing evidence to make strong decisions

Initiative: Going above and beyond required or suggested actions

Drive for Results: Achieving a strong finish with measurable outcomes

Explore all 22 competency metrics in your personal demo. See Career Readiness Reports in action

How Do Career Readiness Reports Work?

Measure Students’ Real Actions

Students build their own business in a Marketplace Simulations game. They take on marketing, financial management, production, and other business tasks.

As students play, our software observes their decisions and the performance outcomes of those decisions.

Using game data from students worldwide, we can provide a detailed analysis of your students’ strengths and weaknesses.

A laptop with a screenshot of the "Design Brand" screen in the Introduction to Marketing simulation
A laptop with a screenshot of a Career Readiness Report, with a bar graph showing a student's competency in learning agility, analytical, innovation, tenacity, perseverance, initiative, drive for results, and sustained excellence

Get Data-Based Insights

Students are judged less on their success in the simulation and more on how they handle various situations.

How do they respond to failure? Do they consult the appropriate research before making decisions? Is their growth consistent across all quarters?

Our analysis identifies core competencies, as well as missed opportunities, setbacks, and other shortcomings.

Equip Students for Career Success

Armed with an in-depth career readiness assessment, each student can make informed decisions about their educational and professional pursuits.

  • Help students choose the best course of study based on their strengths.
  • Use career readiness insights to give students the coaching they need.
  • Give students the language to confidently tell employers what they bring to the table.
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Support line open seven days a week

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Six decision rounds, 30–60 minutes each

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Play against computer teams

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Unlimited class size

A professor and student sit in front of an open laptop, discussing what's on the screen.

Give students measurable insights on their strengths and weaknesses.

Frequently Asked Questions


Accrediting bodies such as AACSB, ACBSP, and EQUIS have set requirements that schools not only help students build skills but also measure how much they’ve learned. Objective career readiness assessments can be a catalyst for students to take their career seriously and create a personal development plan based upon their Career Readiness Report.

Students are empowered to strengthen their skills, and professors can shape classes to meet their students’ needs. Meanwhile, schools can showcase quantifiable data reflecting their impact on students’ job readiness.
 

Yes, Career Readiness Reports are designed for use in the classroom and in your center for career development. The simulation is played individually, so students can work through the program any time in the semester. Students can even take the assessment in both their first year and final year to measure how they’ve grown during their college career.
 

Career Readiness Reports work as an add-on to our single-player Introduction to Marketing simulation. Other versions are currently in development.
 

Got questions? Need help structuring your class?
Talk with our support team seven days a week!