Marketplace Business Simulation: Web Marketplace: sample

Web Marketplace - Sample Team View

This is a sample snapshot from Web Marketplace.

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Market Share

Quarter 4, Accelera


		Quarter 4: Test Market Results
		Performance Report
			Market Share
			Sales
			Division Profitability
			Creation of Wealth
			Balanced Scorecard
		Brand Design
		Sales Channel
		Advertising
		Pricing
		Buy Market Research
		Finance
		Summary of Decisions
		Final Check
		Wrap Up
		Sign Off

Depending on the success of your initial marketing efforts, a certain number of potential customers decided to buy your product. Others chose to buy from your competitors. Were you successful in capturing a good share of the market? How large is your slice of the pie?

Review your demand and market share against your competition. How did your firm do in the segments that you targeted? Are you the best performer in these segments?


Total Market Share
	13% - Accelera
	21% - Rebel Technologies
	48% - IMC, Inc.
	11% - ValueComp
	5% - LightSpeed