Training for Small Businesses

Many are inspired to launch businesses. Don't be a part of the over 80% who fail due to a lack of management skills.

Marketplace, the Internet's most innovative interactive business simulation, follows the life cycle of many new business ventures with remarkable accuracy. Marketplace participants and teams from all over the world pursue the same business opportunities making true-to-life marketing, manufacturing, and finance decisions. Real-life competitors create dynamic business environments, challenging to any student or business professional.

Plunge into the real world of business with Marketplace, but be prepared to handle the consequences. You may become a J.P. Morgan.
Or, you may end up broke.

Marketplace players design a business strategy by evaluating the tactical options available and recording the decisions in the software. The strategies are run through a sophisticated computer program designed to emulate the real marketplace. Each player receives feedback on how their strategies fared against the other players, and uses these results to plot their next move.

Marketplace is the most sophisticated business simulation in business management.

The climate of the Marketplace can change dramatically depending upon the decisions of the teams or players. A good strategy in one exercise may be a poor one for the next. Also, the difficulty, and the business scenario are adjusted so that no two simulation experiences are alike. A person can play in multiple exercises and learn new techniques each time. This experiential approach has been very effective in the college courses and management training programs where it has been used.

Improve your skills in the art of running a business and pit your strategies against other international users. It is real business decision making...without losing your shirt.

To succeed, Marketplace players must balance market demands, weigh economic uncertainty, and maneuver effectively in the unpredictable environment created by decisions of competing teams as each simulation unfolds.

Learn more about Marketplace


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